000 00301nam a2200121Ia 4500
008 170101s1964 xx 000 0 und d
082 _a658.8 ZOB
100 _aZober Martin
245 0 _aMarketing Management
260 _aLondon
_bJohn Wiley & Sons Inc.
_c1964
300 _a483 p.
942 _2ddc
_cB
999 _c313766
_d313766